Industry Leadership Award

John Lacey 2011 recipient For more than 140 years, ranching in California has been the way of life for the Lacey Family. You could say a passion for the beef industry is in John’s blood, but it’s also evident from his career and accomplishments. Learn More >

Richard McDonald 2010 recipient Richard McDonald was a strong, steady and consistent champion for cattle feeders with an innate ability to recognize and capitalize on short- and long-term opportunities for the industry. Learn More >